In 1969 Cadburys advertised their Fruit and Nut with this still excellent advert soundtracked by The Upsetters “Return of Django”
DFS with the Dillons went for “Train To Skaville” by The Ethiopians. Sky and Jacob’s Cream Crackers have also used the music in their adverts.
For Euro 2000 Adidas featured “Broadway Jungle” by Toots and The Maytals (also recorded by Prince Buster). The advert also featured David Beckham, Zinedine Zidane, Patrick Kluivert and Del Piero, so wasn’t cheap.